
PRIVATE APPOINTMENTS · TARZANA, LOS ANGELES
WATCH & JEWELRY BUYERS
Sell your watches and jewelry.
Start with a call or photos. Meet privately at our Tarzana office in Los Angeles, or arrange an insured mail-in sale. Interested in another piece? We also consider trades.
Free appointment · No obligation to sell · Personal service
Photos are optional. Prefer to talk? Give us a call.
Call 323.654.0404
Email hello@lajollajewelry.com

Unworn. Inherited. A little forgotten.
Start with what you have.
One conversation. A simple next step.
01
Tell us what you have.
Call, text or email us. Photos and a few details help us get started.
02
Meet in person or send by mail.
In person
Arrange a private appointment at our Los Angeles office, located in Tarzana. Call us to get started.
By mail
Preapproved, prepaid and insured UPS shipping. Contact us first.
03
Review your offer.
We inspect your items and present an offer. You decide whether to sell.
No obligation to sell.
Mail-in shipping and insurance
Send photos, a description, condition and your estimated value. We confirm the insured amount and provide a prepaid UPS label and packing instructions for approved submissions. Please contact us before shipping anything.
If you decline the offer
For mail-in submissions approved by us in advance, we return the approved items with insured shipping at our expense. There is no obligation to sell.
Payment after acceptance
For mail-in sales, we arrange payment promptly after acceptance by bank wire or mailed check. Bank processing and check delivery take additional time. For an office appointment, discuss same-day payment arrangements with us before your visit.
SELL OR TRADE
Have your eye on something else?
Browse our NiceWrist collection, then tell us what you have to trade and which piece interests you.
Trades are subject to inspection, availability and agreement. Please contact us before arranging a visit.
WHAT WE BUY
Your watches. Your jewelry. Your next chapter.
watches
Modern, vintage and inherited watches, from one piece to a collection. Tell us the brand, model and condition; include boxes or papers if you have them.
From Rolex, Cartier and Omega to other makers, we’d love to hear what you have.
Not sure of the brand, or have a watch that isn’t running? Call or send a photo. We’re happy to take a look and discuss selling it.
jewelry, diamonds & gold
Diamond rings, necklaces, bracelets, earrings and estate jewelry. We also buy gold chains, broken gold jewelry and scrap gold.
One treasured piece or a whole jewelry box. You don’t need to know the brand or gold content to start a conversation.
OUR STORY
An experienced eye.
A personal approach.
Our experience in the watch and jewelry industry began in 1997. We started selling on eBay in 2000 and opened our own store in 2004. Those years of buying and selling shaped our eye for quality, condition and the details that matter.
Today, our family-run business brings that experience to private buying appointments at our Tarzana office. Talk with us about your watch or jewelry, ask questions, and decide whether our offer is right for you.

Customer feedback
“This family owned business is wonderful”
Laurie · Read Laurie’s Yelp review
COMMON QUESTIONS
Before you sell.
Is the appointment free?
Yes. Your buying appointment is free, with no obligation to sell. You decide whether to accept an offer.
Do I need photos, boxes or paperwork?
No photos are needed to start a conversation. Boxes and paperwork are helpful if you have them. Share whatever you know about your pieces.
Do you buy broken jewelry or watches that aren’t running?
We buy broken gold jewelry. For watches that aren’t running or other damaged pieces, call or send photos. We’ll review what you have and talk through the next steps.
Can I get an offer from a photo?
Photos help us understand what you have. A final offer follows our inspection of the item, whether you visit us or arrange to send it by mail.
Can I trade watches or jewelry?
Yes. We also consider watch and jewelry trades. Tell us what you have and what you’re looking for, and we can discuss the options.
Browse watches & jewelry at NiceWrist, then call or text us about a trade.
Do I need an appointment?
Yes. Please call, text or email first. We’ll confirm your appointment and send the address and arrival details before your visit.
Tell us what you have.
Call or send photos to start. We’ll discuss your items and arrange a private Tarzana appointment or the next steps for a mail-in sale.
LA JOLLA JEWELRY AND WATCHES · TARZANA
Watch, jewelry & gold buying by appointment.
323.654.0404 · hello@lajollajewelry.com
Office information
La Jolla Jewelry · 18663 Ventura Blvd, Tarzana, CA 91356.
By confirmed appointment only. Please call or email first; we’ll provide complete arrival details with your appointment.
Need help using this website? Call 323.654.0404 or email hello@lajollajewelry.com for assistance.
Professional referrals
Helping a client downsize or organize an estate? Contact us about watches, jewelry, diamonds or gold they may wish to sell. Please have your client contact us directly, or get their permission before sharing their details.
Inquiry privacy
When you call, text or email, you share the contact details, messages and photos you choose to send. We use inquiry information to respond, discuss your items and coordinate an appointment.
Please send only the information needed to discuss your items. You do not need to send identification documents, account numbers or payment details with an initial inquiry.
This website is hosted by WordPress.com, and our inquiry email uses Gmail. Those services process information under their own privacy policies. For questions about information you have shared with us, email hello@lajollajewelry.com.
